Whirlpools World

THE series premiere of “Benidorm” shown on 1 March was the most watched British TV show that day with 23.5 million viewers, according to industry figures. As series nine draws in viewers, the filming of the tenth season was due to commence on 14 March with once again the Sol Pelicanos Hotel being the main venue, doubling up as the Hotel Solana for the duration of the filming.  Film crews and their entourage actually started moving in and setting up on and around Calle Zamora on 7 March, and although there will be some disruption to traffic and local businesses this will be kept to a minimum, said Pere Agullo, head of Filming Spain, the local production company for the series.  Mayor Toni Perez praised the economic benefits of the series for promoting Benidorm as a tourist destination, estimating it has a positive economic impact of around €2m.

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